SHOPPERWARE POINT OF VIEW

We believe  that we live in an dynamic era offering great opportunities if we are willing to change. This change is happening now.

Focus on the changed needs and

aspirations of the shopper to drive

sales

There is a miryad of data and information available about the customers and shoppers. The overload of not interlinked and somentimes inconsistent information needs to be handled by expert capababilities to integrate data into insight that feeds the shopper marketing strategy & tactics and the in-store marketing. The consumer consumption habits are changing fast and some categories will benefit from these changes whilst others will be playing a more modest role in the future. The far most change in the way we do business is that shoppers today demand transparancy and clear communicaton.

Back to basics.

read more ....

Travel restrictions offer

opportunities for the

local economy

read more ...

CORONA 2020 FORCED

CHANNEL SHIFT

read more ...

SHOPPERWARE POINT OF

VIEW

We believe  that we live in an dynamic era offering great opportunities if we are willing to change. This change is happening now.

Focus on the changed

needs and

aspirations of the

shopper to drive

sales

There is a miryad of data and information available about the customers and shoppers. The overload of not interlinked and somentimes inconsistent information needs to be handled by expert capababilities to integrate data into insight that feeds the shopper marketing strategy & tactics and the in-store marketing. The consumer consumption habits are changing fast and some categories will benefit from these changes whilst others will be playing a more modest role in the future. The far most change in the way we do business is that shoppers today demand transparancy and clear communicaton.

Back to basics.

read more ....

Travel restrictions offer opportunities for

the local economy

read more ...

CORONA 2020 FORCED CHANNEL SHIFT

read more ...